Sydney & Perth Comedy Festival
Client:
Century Entertainment
Year:
2018-2021
Industry:
Events & Festivals
Responsibilities:
Print Design
Digital Design
Deliverables:
Program Guides, Outdoor Signage, Event Artwork
Between 2018 and 2021, I worked as Graphic Designer for Century Entertainment across the Sydney Comedy Festival and Perth Comedy Festival, producing print and digital design for both events each year.
Running two major annual festivals across two cities meant working at real volume and pace, from concept development for new event visuals through to print-ready files, all while keeping every touchpoint feeling part of the same festival identity.
Work spanned printed program guides designed to be easy to navigate across hundreds of shows and venues, large-scale event posters, outdoor signage and wayfinding for busy festival precincts, plus social media templates and posts to support each year's rollout. The result was a consistent, recognisable identity for both festivals that honoured the existing brands while evolving alongside them as they grew.